LDVracks, born from the realization that wine bottle labels are designed as a form of art, and that the best possible way to store a bottle of wine is on a declination.
This is that the Wine Enthusiast had to say about our product...
"LDV 6 Bottle Raw Steel Wine Rack A minimalist masterpiece made in America. The patented design created exclusively for us. The work of an architect, the angle of the slits allows each bottle to be cradled in a way that keeps liquid pressure on the cork. Designed and manufactured in Detroit, laser-cut of one single sheet of thick automotive-grade steel and bent with an old-school, hands-on break press, each raw steel rack is completely custom, the color of the raw steel weathering over time. Please note that the rack is designed to be hung vertically and we highly recommend it be hung only in studs." -the Wine Enthusiast
QUIT IT! Here at LDV we can't think of a worse way to store a bottle of wine than slipping it into a dusty hole on a wooden wine rack. You can't see the label. Or storing it by the neck of the bottle like so many contemporary wine racks do. You can never get the wine bottle to be totally perpendicular to the wine rack. It just looks messy. Upgrade your residence today and store your wine collection in an artistic manner with the LDVrack. Using the laser-cut voids to store your wine allows every bottle to be delicately declined at exactly -15 degrees. This modular storage method allows the focal point to be the wine bottle and not the rack. The LDVrack is devoid of ornamentation (other than our sexy logo) allowing you to show off what is meant to be shown off; the label. 36-1/2”H x 6”W x 6”D
Wait, your telling me theres a function to the wine rack design? YES. From market research, you probably haven't even read this far on the page. If you didn't like our home page photograph your already gone, browsing through the aimless plethora of garbage wine racks on this vast digital sea called internet. But if you have made it this far, congratulations, now prepare yourself to become LDV educated.
STORE YOUR WINE BOTTLES AT A DECLINATION!
If you can't, then store them on their side. This allows a constant liquid pressure on the cork (Dear lord, only buy wine with corks) keeping it wet and swollen. Warning - if you don't the cork will dry out, deteriorate, and your precious bottle of wine, for some reason your saving, will be at best a good cooking vinegar, or as the italian culture phrases it, aceto!
Avoid this tragedy. Purchase a LDVrack today and you can tell all your friends in 3-4 days (allotted time for shipping) what you just learned. Think of how intelligent & sophisticated you'll sound.
2011 is the year LDV LLC was created, with the crux being the wine bottle label is a form of art. Many of us are guilty of the wine-label-purchase, and rightly so. This phenomenon is why wine companies invest thousands into their labels. So whether or not you own a 2003 Châteauneuf-du-Pape or the 2014 screw top (shame on you), LDV's wine rack aims to allow you to store the bottle of wine in a modular and contemporary fashion in the modern residence. The design forces every bottle be displayed at the same declination of -15 degrees.
Thats right, we are a company Detroit-based; design and manufactured. Put your hands up for Detroit City.
Because of the manufacturing ability in Detroit, each and every wine rack is industrial grade power-coated. And you can purchase our wine rack in any color, as long as it's black. (Okay, we get it, your live in Detroit)
The 2 finishes we offer are first, red; second, clear coat. Both being powder-coat, they have a thick material finish that is magnetically bonded and cooked onto he steel. This process in fabrication is important so that the glass of the wine bottle is not scratched or marred during the process of inserting the bottle onto the steel wine rack.
The clear coat powder-coat allows the natural colors of the steel to be displayed. It's a process much like that staining of wood. When this is done the natural grain of wood becomes accented due to contrast between the rings - being the years of tree growth. The steel also has natural colors; patina, marring, marks during the process of fabricating the wine rack. It's an industrial finish that works well in many residences. It's also a great finish because every wine rack that goes through this process is unique and indiviuaizded in appearance as the person purchasing.
While our wine racks aren't fabricated from old model-T car hoods... yet. They are laser-cut out of American, mild grade, hot rolled, P&O, .08 steel. This material is tough. Every wine rack has to be bent on a break-press to hold it's form. The break-press process is especially accented in the clear coat wine rack as you can visually see the marks left form the vices that hold the steel in place. It’s so hot, it should be illegal!
WINE STORAGE PHILOSOPHY
Like most you, even us here at LDV can't seem to keep a bottle around for more than a week without drinking it. As a modern person it is a good habit to keep bottles of wine around for the occasional party, gift, or cooking ingredients that is now, more than ever, such an essential part of our culture. However, as you have probably guessed, other bottles will fit in this racking system. Whiskey, gin, tequila, scotch, or whatever else might be in this concoction I am drink right now. Some of the more tame people I know set olive oil bottles in this rack. Whatever gets you through the day.
More than 90% of people living in Pasadena, CA, between the ages of 25-42, with a dog, in a loft, probably owning at lease 2 piece of art, with an annual income of +/-45 thousand a year, have (now this is the true part) a bottle of wine from a special occasion that they intend on saving or keeping for a future date. These bottles will most likely never be opened. Or, when they are it will be awful in taste because you left it sitting upright, out on a shelf, in the sun, for the past 13 years. C’mon people, lesson one, store your bottle at a declination. We all have that bottle; be it form our day of graduation, wedding, second wedding, vacation to Italy where we all know you snuck that bottle through customs, etc. Show it off. Tell the story. Become a member of the LDVrack community today. It just makes sense.
Most of what we claim is true.